ALLOW MYSELF TO INTRODUCE...MYSELF
I’m a seasoned creative professional, improvisational comedian, and can eat a ghost pepper without breaking a sweat. Two of those are true. Care to guess which is which?
I am a creative leader with experience building brands, leading teams, and delivering integrated marketing campaigns that drive engagement, lead generation, and business growth. I translate strategy into compelling creative across digital, print, video, and experiential channels, strengthening brand awareness and customer connection. My experience includes leading multidisciplinary teams, developing brand identities, launching new creative capabilities, and guiding campaigns from concept through execution.
I combine creative direction with data-informed decision-making, using performance metrics and audience insights to improve campaign effectiveness. I have managed six-figure budgets, directed photo and video productions, built vendor partnerships, and implemented AI-assisted workflows that increase efficiency while maintaining creative quality. I am passionate about mentoring creative talent and building high-performing teams that deliver impactful work aligned with business objectives.
Outside of work, I’ve spent the last couple of decades performing and teaching improv comedy. It’s sharpened my ability to think on my feet, pivot quickly, and bring fresh ideas to the table, all of which directly enhance my creative work.
"If there is a problem, yo, he'll solve it." — Vanilla Ice, pop culture icon